My sister is currently taking a break from Facebook. Why? She was tired of the drama.
“Tired of the drama”, as it pertains to social media, can mean a lot of different things to a lot of different people. My sister was tired of the cryptic messages from “so called” friends, messages hoping to guilt Facebook friends to draw out their issues.
For social media marketers, the drama comes with the constant battle to remain relevant while battling to get your ideas and shared articles seen by the audience you’ve carefully cultivated.
Social media has many benefits, making it easy to love. These benefits include:
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Keeping up with friends and family who live far away
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Reconnecting with friends and peers from our past
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Connecting with prospects and peers within our industry
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Staying on top of the latest news
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and more …
However, there are two sides to every story and keeping up to date on social media isn’t all sunshine and smelling the roses. Some social woes include:
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Anonymity breeding contempt and poor behavior
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It can be a HUGE timesuck
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Strong opinions shared can cause equally strong response
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Sarcasm can be hard to spot digitally, leading to hurt feelings
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and more …
The lists for both the pros and cons of social media activity could continue on for quite some time. And, funnily enough, what’s a pro to you might perceived as a con by your best pal or closest colleague.
There’s no denying that social media, in some shape, form or platform, is certainly here to stay. There’s also no denying that social media elicits some pretty strong emotions, from love to hate and all the steps in-between.
Where do you stand on the social media emotional timeline? Do you still love every last bit of it? Do you shake your head at the silliness and lack of sensitivity? Or are you ready to take a lengthy hiatus?
– Special Guest Blogger: Mallie Hart, Go Creative Go & The Social Solutions Collective
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Scarlet Says